From disaster relief shelters to landmark hospitality — 2ENDZ delivers earthquake-resistant, infinitely customisable modular solutions across 5 continents. The only group in Asia & USA with true end-to-end capability.
Founded in Singapore in 2014 with a USA branch in Miami, 2ENDZ is a Modular Design Consulting Group with over 30 years of global hospitality experience across five continents and every asset class.
Our 1-Stop Shop service model spans the full development lifecycle — from feasibility and architectural design through procurement, manufacturing, and final delivery with defects sign-off.
Our proprietary design IP produces infinitely customizable, earthquake-resistant steel modular solutions for hospitality, housing, and emergency infrastructure — now both copyright-registered and patent-pending in the USA.
Full schematic through CDs for all modular asset types
Earthquake-resistant steel frame, patent-pending seismic system
Mechanical, electrical & plumbing fully integrated at module level
Technology, data, communications & fire systems
Standard to 5-star luxury FF&E packages
Commercial kitchens, F&B equipment specification & F&B Concept Development
Asia Pacific vendor network, granular cost data from Day 1
Full supply chain, FOB pricing, on-site handover & defects sign-off
2ENDZ is the sole modular consulting group capable of delivering a complete, in-house 1-Stop Shop service — architecture, structural, MEP, ICT, fire, interior design, kitchen design, procurement and logistics — all under one roof, for every hospitality asset class. In Asia and the USA. Unequalled.
Schematic through CDs, all asset classes
Earthquake-resistant, patent-pending seismic DfM
Fully integrated mechanical, electrical & plumbing
Technology, data, comms & fire systems
Standard to 5-star luxury FF&E
Commercial kitchens, F&B specification & Concept Development
Asia Pacific vendor network, cost certainty
Full supply chain, FOB pricing
Energy modelling, passive design, ESG
Cost certainty produced at schematic phase
Across all disciplines vs hiring separate consultants — confirmed at design phase
Minimum 18-month reduction in overall project timeline through DfM methodology
Self-imposed limit vs industry standard 5–10% — achieved through 100% DfM documentation
Combined leadership across global hospitality development, operations, and modular delivery
1-star select service to 5-star luxury — delivered globally across 45 countries
One team replaces 15+ consultants. Single accountability from feasibility to defects sign-off.
Two completed built projects — including a historic Indian first — alongside a portfolio of completed design commissions across the USA, Australia, and India.
Completed hotel above a retail mall. Modular scope covered steel structure, kitchens, FF&E, and ICT — delivered on time and on budget.
A landmark achievement — the first-ever precast concrete hospitality project completed in India. 16 stories, 336 keys, combined 3/4-star hotel.
Full modular design for a 180-key 4-star hotel. Complete architectural, MEP, ICT, and FF&E documentation delivered.
226-key co-living tower. Architecture through procurement documentation. $18M (25%) cost savings achieved in DfM phase — delivered in 90 days.
4-story, 250-unit SEDU apartments above a 3-story parking garage in downtown Seattle. Full modular design across two sites.
MEP, ICT, and kitchen design for a landmark 33-story 5-star hotel and condo tower. $30M savings delivered in design phase alone.
Full modular consulting design — architecture, interiors, MEP, procurement. 250 keys.
Adapted a DA-approved scheme to full modular delivery. Complete redesign and documentation for 160+ keys of student housing.
Our team leaders have personally delivered flagship projects for the world's leading international hotel brands across 5 continents and all asset classes.
Every 2ENDZ product line carries a series name — reflecting its purpose, configuration, and market positioning. From rapid-deploy foldable shelters to bespoke courtyard homes and 4.5 Star high-rise hotels, each series is engineered for its role from the ground up.
All 2ENDZ modules are built on a galvanized steel, earthquake-resistant structural system — infinitely customisable in layout, finish, and configuration. Each series is designed to ship efficiently, install rapidly, and perform for decades.
The F Series is 2ENDZ's fastest-deploying product — fully foldable modules that ship as a flat pack (10–12 units per 40' HC Container) and unfold on-site in under 2 hours. The #1 choice for disaster relief, emergency housing, and any situation where speed of deployment is critical. Available in two configurations.
Single-level fully foldable module. Delivered as flat pack, erected in 2 hours by a small team. No specialist tools or heavy equipment required. Only a compact Telehandler required — Example Genie GTH 5519 with 5K to 6K lifting capacity. Base model is equipped with lighting and electrical wall outlets.
Stackable to 2 levels — bringing density to temporary and semi-permanent deployments. Installed in approximately 4 hours. Ideal for higher-capacity relief camps, workforce housing, and multi-level facilities.
The S Series is 2ENDZ's workhorse for workforce housing and 1-star hotel accommodation — stackable to 3 levels, highly configurable, and available in four specification tiers. Engineered for speed of deployment and cost efficiency at scale, the S Series delivers safe, functional, and dignified accommodation for large-scale programs.
Standard specification single-level modules up to 11.8m length. Workers housing, offices, classrooms, communal facilities — all configurable from the same base unit.
Upgraded specification with full-height glazing and enhanced exterior finishes. Suitable for quality staff accommodation, upscale workforce housing, and budget hotel applications.
Stackable to 2 levels with glass corridor systems and optional add-ons. Ideal for 1-star hotel accommodation, workforce housing camps, and multi-family residential developments at scale.
Top-of-range S Series — fully customised specification with bespoke furniture package, HVAC, and quality interior and exterior finishes. The premium workforce and 1-star hotel solution. Stackable to 2 levels.
The H Series is 2ENDZ's flagship hospitality product — a proprietary high-rise steel modular system engineered for branded 2 to 5-star hotel construction up to 18 stories. Built on our patent-pending structural system, the H Series delivers full brand compliance, earthquake resistance in all seismic zones, and a complete 1-Stop Shop design and delivery service from feasibility through defects sign-off.
The H Series is the only modular hotel system in Asia and the USA backed by a proprietary seismic-compliant structural methodology, in-house design teams across all disciplines, and a prototype library covering IHG, Accor, and independent hotel brands — meaning we never start from zero.
Modular hotel construction for select service and economy brands — Holiday Inn Express, Ibis, and equivalents. A low-rise product engineered for speed, cost certainty, and full brand compliance.
Modular hotel construction for upscale brands — Crowne Plaza, Pullman, Eaton, Sage, and equivalents. Fully coordinated architecture, interiors, MEP, ICT, and kitchen design up to 18 stories.
High-rise modular developments combining hotel accommodation with podium floors of retail or commercial use, plus co-living or residential units above — maximising site yield and investor returns. Ideal for urban locations where ground and lower floors are best activated as retail or commercial tenancies, with hotel and residential stacked above on a single structural system.
The C Series is 2ENDZ's bespoke residential product line — climate-responsive modular homes designed around a central courtyard for passive cooling, natural light, and outdoor living.
Before a module is ordered, the most important question is: what is the best use of this asset? 2ENDZ provides independent strategic advisory on vacant land, existing buildings, over-budget projects, and operational hotels — then stays on as your Technical Advisory interface with hotel brands through execution.
Vacant land, DA-approved sites or existing assets — optimal hospitality use and brand positioning
Existing buildings assessed for hotel conversion — feasibility, brand fit, and modular strategy
Operational hotels repositioned to a new brand, higher tier, or different market segment
Projects in distress — structured VE and DfM approach delivering cost parity without spec reduction
Developer's single interface with hotel brand's Technical Services team — SD through 100% CDs
Comparative brand analysis, area programming, proforma key counts, schematic feasibilities
Granular DfM cost data at schematic phase — change orders capped at 2–3%
Defining brand requirements and interfacing with operators from day one through sign-off
Identified off-market opportunity — two freehold properties (1,881 m²) for a 4.5-star landmark hotel. PPVC methodology study, modular vs conventional comparison, full investment memorandum. Asking price SGD $400M.
Comprehensive brand positioning for a Melbourne development site. Benchmarked Sofitel, Hilton, Aloft, DoubleTree against site constraints, financial hurdles, and market demand.
Full hotel planning for the LINQ hotel — hotel entry, mezzanine services, Level 2 dining and hawker F&B, Level 3 lounge and bar, Level 4 gym, and room floors L4–L12.
Strategic and technical interface for developer — brand strategy, operator selection support, DA-phase hotel ops integration, full brand compliance across all disciplines through to CDs.
Structured 12-month engagement — Phase 1: SD through 90% DDs; Phase 2: brand sign-offs, deviation approvals, and CDs to 100%. Full interface with hotel brand's TS team throughout.
Re-planned a 33-story hotel to resolve workflows, rationalize room designs for constructability, and propose a hybrid modular structural system — all within the DA-approved core and shell and financial hurdles.
2ENDZ has formally protected its modular design methodology — holding a US Copyright registration for its design drawings and a Provisional Patent Application for its proprietary structural system. Our IP is the result of years of real-world hospitality project experience and underpins every solution we deliver.
2ENDZ Modular Design Consulting Group LLC holds a registered US Copyright for its technical design drawings for the StarCity co-living project at 454–475 Minna Street, San Francisco. Effective: January 16, 2021. Registered: March 18, 2021.
All 2ENDZ design documentation is proprietary intellectual property — not transferable to other parties without authorization.
2ENDZ has filed a Provisional Patent Application for a proprietary steel modular structural system applicable to mid-rise and high-rise buildings in all seismic zones.
The system addresses structural, fire, and moisture challenges inherent in conventional modular stacking — and is the result of years of real-world hospitality project experience. Full details are confidential and available under NDA.
2ENDZ was engaged by Pro-Invest Developments to overcome a 20% cost overrun on their planned Holiday Inn Express. We produced a complete, fully coordinated set of modular design and engineering documentation — 44 drawing sheets across architecture, MEP, ICT, fire, and structural — demonstrating the modular approach could solve the cost problem decisively.
The designs were completed in full and IHG brand-compliant. However, we could not find a contractor in Australia willing and capable of executing the modular program at that level of complexity in 2018. The project did not proceed to construction. This experience directly shaped our provisional patent and DfM structural methodology.
The HI Express project proved the concept was sound and the cost case compelling. The Australian market in 2018 lacked contractors with the capability to execute high-rise modular hospitality at this coordination level. That gap no longer exists. The experience directly shaped 2ENDZ's structural IP, DfM methodology, and decision to pursue patent protection for a system that solves what conventional modular cannot.
2ENDZ has developed complete modular prototype designs for major international hotel brands in Australia and New Zealand — ready-to-deploy, never starting from scratch, with projected 10%+ cost savings and 6-month schedule gains over conventional builds.
Regional modular prototype for HI Express — 120-key and 200-key configurations for CBD, urban, and regional sites. IHG-compliant, 9-month build period, limitless facade options. Following IHG's own precedent set in the UK and Singapore.
Full modular design for Accor's Ibis and Novotel brands in Australia — architecture, MEP, ICT, kitchen design, interior documentation, fully brand-compliant. The design foundation for the landmark built project in Chennai, India.
Design, technical services, development, Technical Advisory and prototyping for Sage Hotels in Perth and Melbourne over a 4-year engagement. Full scope from concept through coordinated construction documentation.
Full scope visioning to construction documentation — 300-key 25-story NEXT Hotel in Melbourne plus a 180-key prototype for Canberra. Multiple upscale F&B concepts. Delivered in 12 months with 15%+ cost savings to the owner.
Target construction period vs 14+ months conventional
Installation rate — dramatically compressing site programme
Projected vs conventional build — confirmed at design phase
Prototype library — never starting from zero on a branded hotel
When minutes matter, 2ENDZ foldable modules deliver safe, dignified shelter in under 2 hours. Six complete units ship in a single 40' container — cutting transport costs by over 80%.
Enquire Now10 complete units shipped in a single 40' HC Container
From flat pack to fully operational — no specialist tools needed
Deployable by small teams with basic lifting equipment
Type 1 foldable (single level) and Type 2 stackable (2 levels)
Emergency shelters, offices, classrooms, dormitories, staff canteens, communal toilets — all from the same modular platform. Design configuration assistance provided.
2ENDZ's proprietary Design for Manufacturing (DfM) methodology collapses the traditional linear project timeline into a single integrated phase — where engineering drives architecture, every component is pre-quantified, and the GC receives shop-level documents, not tender approximations.
The result: A GC receives a complete, fully-coordinated set of shop drawings — with bills of quantities, scope bifurcation colour-coding, and zero ambiguity about what is built in the factory vs. what happens on site. Change orders are capped at 2–3%.
2ENDZ is actively engaged on two PPVC (Prefabricated Prefinished Volumetric Construction) SEDU projects in downtown Seattle — representing a combined programme of 500+ modules across two city-centre sites. Both projects are fully DfM-documented and designed for 100% modular delivery.
Multi-family SEDU apartment development. Full DfM documentation across architecture, MEP, ICT, and structural. Part of the 500+ module Seattle programme.
Second SEDU multi-family site in downtown Seattle. Combined with 824 Broadway forms a 500+ module PPVC programme — one of the largest modular residential programmes in the Pacific Northwest.
Elevated modular home on precast spread footings and steel girder platform, 3m off ground. Hurricane shutters with app control, diesel genset, solar heating, cross-ventilation — fully off-grid capable.
Matthew Lai is the founder and Global Head of 2ENDZ — an execution-driven leader with over 35 years of international experience delivering large-scale hospitality, F&B, retail, and mixed-use projects across 45 countries and five continents. Trained as an architect with a Master of Architecture from the University of Texas at Austin and a Bachelor of Environmental Studies from the University of Manitoba, Matthew has built a career at the rare intersection of design, engineering, procurement, cost strategy, and construction delivery.
His hospitality track record spans every asset class — from economy select service to upper upscale — across 14 international hotel brands including Langham, Eaton, Pullman, Crowne Plaza, Sage, NEXT Hotels, Novotel, Ibis, and Four Points by Sheraton. He personally delivered 1,500+ new hotel keys in India for Host Asia Pacific REIT over five years, directed a 287-key brand repositioning acquisition project in 12 months, and built the first combined multi-brand hotel in India using precast concrete panels.
Beyond hospitality, Matthew brings deep expertise in F&B concept development and retail — including directing Walmart Japan's SuperCenter and Logistics Warehouse rollout using rapid-delivery prototyping methodologies and revamped bidding practices. This breadth across hospitality, F&B, and big-box retail informs 2ENDZ's uniquely integrated approach to mixed-use development and podium activation.
Matthew founded 2ENDZ in Singapore in 2014 with a single conviction: that the global modular construction industry lacked a truly integrated consulting group capable of taking a project from feasibility to keys-in-hand. 2ENDZ was built to fill that gap — combining architecture, structural engineering, MEP, ICT, interior design, kitchen design, F&B concept, procurement, and logistics under one roof, with a proprietary DfM methodology and intellectual property now copyright-registered and patent-pending in the USA.
Whether you're a developer with a site, an operator seeking a modular hotel solution, an NGO needing emergency shelter, or an investor exploring the sector — we'd like to hear from you.
From a single relief shelter to a landmark hotel development — 2ENDZ delivers modular solutions that are smarter, faster, and built to last. The only group in Asia & USA that can take you from strategy to keys in hand.
